Cross Border Supps (CBS) is an India-based premium supplement brand with a mission to bring authentic, high-quality health and fitness products from the US and Europe to the Indian market.
The idea behind CBS began with our founder, Justin, who saw firsthand the lack of transparency and quality in the Indian supplement space. What started as a vision quickly turned into a purpose: to elevate the fitness culture in India by offering genuine, internationally trusted supplements that support real results — without compromise.
Founded in 2022, CBS isn’t just about products — we’re about building a movement. A movement grounded in strength, integrity, and community. Whether you're just starting your fitness journey or you're an experienced athlete, we’re here to support your goals with supplements you can trust and a community that lifts each other up.
100% Authentic Imports
We source directly from trusted brands in the US and Europe, ensuring every product is genuine, premium-grade, and internationally certified. No fakes. No shortcuts.
Fitness-First Philosophy
We’re not here to ride a trend. We’re here to build a fitness culture — one that’s rooted in discipline, integrity, and community. Whether you lift for strength, wellness, or purpose — we’ve got your back.
Transparency You Can Trust
From ingredient labels to sourcing, we keep it clear and honest. What you see is exactly what you get.
Curated for Performance
Our lineup isn’t bloated with hype. Every supplement we offer is handpicked for quality, effectiveness, and real impact— no fluff, just results.
Integrity Without Compromise
This isn’t just our motto — it’s our standard. We uphold the highest level of integrity in everything we do, from product selection to customer service.